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Industries
Six slots. Some are filled, most are not.
We could have written six confident pages claiming deep expertise in six industries. Instead here is what we actually know about each one, and where the page stops.
Clinics and diagnostics
People arriving at a clinic site are often worried before they read a word. The job is plain answers, visible prices where prices exist, and a booking step that does not ask for a password.
The nearest thing we have to a home ground. Octana Dx came out of diagnostics.
In progress
Professional services
Your buyer opens three firms in three tabs on a Tuesday evening and picks whichever explains itself fastest. Being clearer beats being cleverer.
Accountants, solicitors, consultants, agencies.
In progress
Trades and contractors
Almost every visitor is on a phone, often on a bad signal, often standing in the thing that needs fixing. A quote request has to survive all three.
Builders, electricians, plumbers, roofers, landscapers.
Open slot
Studios and makers
The work has to be seen at full size without the page crawling. That is a compression and loading problem more than a design one, and it is the part most portfolio sites get wrong.
Photographers, furniture makers, architects, ceramicists.
Open slot
Local retail
Opening hours, a map, and one honest reason to make the trip. Short pages that load instantly beat long ones nobody finishes.
Shops, cafes, bakeries, galleries.
Open slot
Software teams
A marketing site that loads faster than the product it is selling. Screenshots ship as they are, crisp, never dressed up into something the product cannot do.
Early stage products and internal tools going public.
Open slot
In progress means we have done the work and the full page is coming. Open slot means we have thought about it and have not built one yet. If yours is an open slot, you would be first, and we would price it as such.
If yours is missing
Industry pages are marketing. The call is the real thing.
A page claiming we understand your trade proves nothing. A short exchange where we ask the right questions about it proves quite a lot, and it costs you nothing to find out which one this is.
Tell us about your industry.
Especially if it is not on this page. The first site in a field is the one we think hardest about.